About

More Than Just a Store – We're Your Collecting Companion

Boyfriend isn't just our name; it's our promise. Like the most reliable boyfriend, we're here to understand your passions, support your collecting journey, and bring joy to your everyday life.

Our Beginning

Born from a love affair with Labubu's mischievous charm, Boyfriend started when our founder fell head over heels for Kasing Lung's iconic creation. Those big teeth, that playful grin, and the endless personality packed into each figure – it was impossible not to smile back. What began as a personal collection quickly grew into something bigger: a desire to share this joy with fellow collectors who understand that some relationships transcend the ordinary.

Why Labubu? Why Us?

Labubu isn't just a toy – he's a mood, a companion, a little burst of happiness that fits in your pocket. At Boyfriend, we believe everyone deserves a loyal companion who's always ready to brighten their day. Whether you're a seasoned collector hunting for that elusive limited edition or a newcomer discovering Labubu's world for the first time, we're here to make sure you find exactly what your heart is looking for.

Our Promise

Like any good relationship, trust is everything. We source authentic Labubu figures, package them with love, and deliver them with the excitement they deserve. Every purchase from Boyfriend comes with our commitment to quality, authenticity, and the kind of customer care that makes collecting feel like an adventure shared with a trusted friend.

More Than Collecting

At Boyfriend, we understand that collecting Labubu is about more than acquiring figures – it's about building a community, expressing personality, and finding those small moments of joy that make life a little more magical. We're not just selling toys; we're curating happiness, one Labubu at a time.